ADZ MEDIA MONITORING Tel: 905-690-2879 www.monitoring.com e-mail: adzmedia@monitoring.com ------------------------------------------------------------------------------ ------------------------------------------------------------------------------ Media Monitor Report - Apr 20 2010 First Product Source ID# sec Open.Line /Description Monitored ------------------------------------------------------------------------------ Product: AERIUS TV - TORONTO D00869 30 At Aerius, we continue 4/14/10 ON RESEARCH LAB/WOMAN & CLOTHESPIN/MAN ITCHY/NEW 12 HOUR DUAL Product: AERO TV - TORONTO D00860 30 (m,s) oh oh oh oh 4/13/10 ON NEW AERO BUBBLES/CHOCOLATE MINE/2 WOMEN Product: ALEVE TV - D00874 15 If you're taking 8 extra 4/16/10 DETROIT, MI WOMAN/PHARMACY/STOCKING UP BASKET WITH TYLENOL Product: ALEXANDER KEITH'S BEER & ALE TV - THE E06651 30 (m,s) The time is right 4/16/10 SPORTS NETW MAN GOES THROUGH VARIOUS SCENES/POOL TABLE/BAR Product: ALLY INTERNET - W02770 15 4/15/10 CANADA BANK OF FINE PRINT/SMALL PRINT BLOWS AWAY/2% SAVINGS ACCOUNT Product: ALWAYS FEMININE HYGIENE PRODUCTS TV - TORONTO E06648 30 Why is Always Infinity 4/16/10 ON ALWAYS INFINITY/WOMAN IN TOP HAT/MAGIC WAND/TUB Product: APPLE COMPUTERS TV - TORONTO D00865 30 How does the iphone make 4/14/10 ON iPHONE 3G/FIND SNACKS/MOVIES/VARIOUS APPS/TELUS TAG First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: AVEENO MOISTURIZING LOTION TV - E06650 30 Resilience. Elasticity. 4/16/10 DETROIT, MI AGELESS VITALITY/DR MARY MCCOMB/GREY BALLOON/SAVE $15 ONLINE Product: BANK OF MONTREAL INTERNET - W02772 15 4/15/10 CANADA HOW CAN I EARN MORE MONEY/SMART SAVER ACCOUNT Product: BIO-OIL TV - TORONTO C07604 15 Since I found out about 4/14/10 ON WOMAN WITH CURLY HAIR/SITTING ON FLOOR Product: BMO INSURANCE INTERNET - W02768 15 4/1/10 CANADA WELL WOMAN/FINANCES AT RISK/CANCER/MO MEDICAL REQUIRED Product: BRAND POWER TV - TORONTO D00870 30 Health is the number 4/15/10 ON WOMAN/DEMPSTERS PROCARDIO HEALTHY WAY BREAD/HEALTHCHECK Product: BRICK WAREHOUSE TV - E06647 15 It's the half price 4/16/10 VANCOUVER BC HALF PRICE SALE/SOFAS/MATTRESSES Product: CANPAR RADIO - U08076 30 When you or your business 4/16/10 TORONTO ON COST EFFECTIVE/FLEXBILITY/PAY AS YOU GO/PICK UP ON DEMAND Product: CATELLI PASTA INTERNET - W02765 05 4/9/10 CANADA WIN A TRIP/ALVIN & THE CHIPMUNKS/TRANSAT HOLIDAYS First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: CELEBREX TV - TORONTO D00859 15 It can be a wonderful 4/13/10 ON ITALIAN GRANDFATHER/FLINGS SPAGHETTI AT BOY/OUTSMART OLD Product: CHARMIN' BATH TISSUES TV - TORONTO E06649 30 What do you see 4/16/10 ON ANIMATED/RED BEARS/EXTRA STRONG/BEAR SITTING ON TREE/PIECES Product: CHEESES - GENERAL INTERNET - W02763 10 4/14/10 CANADA FOR A TASTY NEW SPIN/PIZZA/SIGN ROTATES Product: CHEETAH POWER SURGE TV - TORONTO C07600 30 Hi I'm Frank D'Angelo 4/14/10 ON CHEETAH POWER SURGE/FRANK D'ANGELO/MAKE COMMERCIAL/CONTEST Product: CLUB HOUSE SEASONINGS TV - TORONTO D00862 30 (m) .. Club House spice 4/13/10 ON ANIMATED JARS/MAKE CHICKEN DINNER/RECIPES UNDER LABELS Product: DEMPSTER'S BREAD/WESTON BAKERIES TV - TORONTO E06643 30 When James Dempsters 4/15/10 ON WOMAN INTERRUPTS COMMERCIAL/OVEN BAGUETTES & ROLLS Product: DENTYNE GUM TV - TORONTO D00861 30 Wait wait. You have 4/13/10 ON DENTYNE ICE/COUPLE IN BACK OF CAR/MAN & CASHIER/BROTHERS Product: DRUGS MISCELLANEOUS TV - E06653 30 I have big news with 4/18/10 DETROIT, MI ZEGERID OTCMAN PAINTS BARE CHEST/VARIOUS PICTURES/SAVE $4 First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: EAST SIDE MARIO'S TV - TORONTO D00856 10 Closed captioning 4/12/10 ON EVERYDAY VALUES/PIZZA & PASTA $10.99/EMPLOYEES ON ROOF Product: FEDEX RADIO - U08082 30 Whoa, Greg. Yeah? 4/16/10 VANCOUVER BC ELECTRONIC TRADE DOCUMENTS TOOL/2 GUYS/MISSING FURNITURE Product: FOOD MISCELLANEOUS TV - D00872 30 (m) ...Can't decide what 4/16/10 VANCOUVER BC WESTERN FAMILY/WOMAN/TABLE CLOTHS/SIRLOIN BURGERS/CHEESECAKE Product: FORD DEALERS RADIO - U08077 30 Welcome to Acme Brake 4/16/10 TORONTO ON ACME BRAKE WORLD/LIFETIME/DON'T TAKE CHANCES Product: HALL'S MENTHOLYPTUS INTERNET - W02762 10 4/14/10 CANADA WINDOW/HELPS RELIEVES ALLERGY SYMPTOMS Product: HARVEY'S RESTAURANTS TV - TORONTO C07598 30 Harveys introduces 4/13/10 ON NEW CRISPY & GRILLED CHICKEN SANDWICHES/MESQUITE SAUCE/AMY Product: HEART & STROKE LOTTERY TV - TORONTO D00854 30 With the best odds ever 4/12/10 ON WOMAN DANCES INSIDE MALL/ATM MACHINE/$1.5 MILLION PRIZE Product: HEWLETT PACKARD PRINTERS INTERNET - W02766 10 4/9/10 CANADA HP PHOTOSMART PREMIUM/WIRELESS/WIRES WRAPPED AROUND PRINTER First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: HOME DEPOT TV - TORONTO D00868 15 Here's for getting more 4/14/10 ON LOWER PRICES STICKERS & SIGNS/MORE SAVING MORE DOING Product: HUGGIES DISPOSABLE DIAPERS TV - TORONTO C07603 30 Oh yeah! Yeah! All right 4/14/10 ON BOY'S 1ST BIRTHDAY PARTY/BABY/SOCK PUPPET/COMPARES/MOVERS Product: IBM (CORPORATE) TV - TORONTO D00866 30 This.. is a baby. 4/14/10 ON SLEEPING BABY/NEONATAL WARD/MOLECULES/DATA Product: KOODO MOBILE TV - THE E06652 30 El Tabulor. Join me 4/16/10 SPORTS NETW EL TABULOR/MAKEUP TABLE/MIRROR/JEWELRY BOX DANCER Product: KRAFT SALAD DRESSINGS TV - TORONTO D00867 30 Here's a tasty remix. 4/14/10 ON NEW SIZZLING SALADS KIT/COOK & MIX/REMIXED/INXS SONG Product: MACY'S TV - E06645 30 It's Macys one day 4/15/10 LEARNING 1 DAY SALE SATURDAY/DIAMOND CHNL BRACELET/APPLIANCES/LUGGAGE SET Product: MEDICAL CENTERS/CLINICS RADIO - U08079 30 Three of the nicest words 4/16/10 TORONTO ON LOW BACK CLINIC/3 OF THE NICEST WORDS/DR RICHARD/RESULTS Product: MENACTRA INTERNET - W02769 10 4/9/10 CANADA THEY SHARE PIZZA/SHARE DRINKS/KIDS/PROTECT YOUR FAMILY First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: METLIFE INSURANCE TV - D00877 30 Looking for life insurance 4/18/10 DETROIT, MI ANIMATED/PEANUTS CHARACTERS SNOOPY & WOODSTOCK/JUNGLE BOAT Product: MILK TV - THE D00875 60 I came to Canada at 4/16/10 SPORTS NETW BASKETBALL PLAYER GARY DURRANT/TRAINS HARD/CHOCOLATE MILK Product: MISCELLANEOUS - GENERAL RADIO - U08080 30 Getty, are you having 4/16/10 TORONTO ON SCOTTS BIRD FOOD/WOMAN BABY TALKS TO BIRDS Product: MISCELLANEOUS LOTTERIES. TV - TORONTO D00855 30 Believe in the dream 4/12/10 ON CASH FOR CANCER/2 SUPER EARLY BIRD PRIZES/COSTCO GIFT CARDS Product: MOTOROLA INTERNET - W02764 30 4/14/10 CANADA EXPERIENCE THE MILESTONE/EXPANDS/FEATURES Product: OLD SPICE BODY WASH TV - TORONTO C07599 30 Hello ladies. Now 4/13/10 ON BLACK MAN/SHOWER/LOOK AT ME/ON BOAT/HORSE Product: OLG INTERNET - W02774 20 4/15/10 CANADA $100 MILLION FORTUNE/CANADA'S RICHEST LOTTERY/MORE INFO Product: ONTARIO MEDICAL ASSOCIATION TV - TORONTO D00864 30 What does my doctor 4/14/10 ON ONTARIO'S DOCTORS/PATIENTS/SAVED MY LIFE/HOPE First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: PET PRODUCTS (MISC.) TV - D00857 10 Closed captioning 4/13/10 VANCOUVER BC NEW NATURAL DEFENSE FOR DOGS/CLOSED CAPTIONING MENTION Product: POPEYE'S RESTAURANT RADIO - U08074 30 Welcome to Popeyes 4/16/10 TORONTO ON COMAPRES TO FAST FOOD/MARINATED OVER 12 HOURS/$8.99 MEAL RADIO - U08078 30 Welcome to Popeyes 4/16/10 TORONTO ON DIFFERENTLY/NO SECRET RECIPE/MARINATED/8 PCS $8.99 Product: QANTAS AIRLINES INTERNET - W02771 15 4/15/10 CANADA 4 AUSTRALIAN CITIES FOR THE PRICE OF ONE/NEW AIRPASS Product: REACTINE ALLERGY MEDICINE TV - TORONTO D00863 30 Allergies. They're no big 4/13/10 ON CAT/MAN DESCRIBING ALLERGIES/NO BIG DEAL/SAND TIMER Product: RESTAURANTS - MISCELLANEOUS TV - THE D00876 30 (m) 4/16/10 SPORTS NETW MOXIES CLASSIC GRILL/FRIENDS/DINNER/WOMEN LAUGHING/BAR Product: ROYAL BANK INTERNET - W02761 15 4/14/10 CANADA FOOTSTEPS/STOP LOOKING FOR ATM/SIGNATURE ACCOUNT INTERNET - W02767 15 4/9/10 CANADA CHINESE FOOD BOX & CHOPSTICKS/TAKEOUT/SAVE $1300/ESAVINGS Product: SAFEWAY SUPERMARKETS TV - E06646 30 Just as we promised 4/16/10 VANCOUVER BC PROMISE/NEW LOWER PRICES/100% FRESH/GUARANTEED First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- Product: SEARS DEPARTMENT STORE TV - CANADA E06642 15 It's Sears Day 4/15/10 SEARS DAY FRI SAT SUN/MEN'S HAGGAR SHIRTS/LOWEST PRICES Product: STARBUCKS COFFEE TV - TORONTO C07597 15 On April 15th give back 4/13/10 ON GET FREE COFFEE ON APRIL 15TH WHEN YOU BRING IN A TRAVEL MUG Product: TAMPAX TAMPONS TV - C07596 15 Hello Mother Nature 4/13/10 VANCOUVER BC NEW LEAKGUARD DESIGN/MOTHER NATURE/RAPIDS Product: TELUS RADIO - U08072 30 Telus presents tale of 4/14/10 TORONTO ON TALE OF THE COUNTRY CROONER/HOMESICK/BORING SONGS Product: THE SHOE COMPANY RADIO - U08075 30 Do you know what 4/16/10 TORONTO ON WOMAN/STICKER SHOCK/PRICES ALWAYS BEST/FOR LESS Product: TRAVEL MISCELLANEOUS TV - TORONTO C07601 15 Rving costs less 4/14/10 ON STILL PHOTOS/KIDS ON DOCK/COSTS LESS THAN YOU THINK/MAP TV - TORONTO C07602 15 (m) Escape the city and 4/14/10 ON GORVING/STILL PICTURE/FAMILY INSIDE MOTORHOME/FREE DVD Product: TRESEMME HAIR CARE PRODUCTS TV - D00871 30 My clients want 4/16/10 VANCOUVER BC TRESEMME NATURALS/WOMAN/HAIR SALON/NATURAL INGREDIENTS Product: VOLKSWAGEN DEALERS First Product Source ID# sec Open.Line /Description Monitored ---------------------------------------------------------------------------- RADIO - U08073 30 So where do you 4/14/10 TORONTO ON COUPLE/RIGHT TO BE HAPPY/FINDING THAI PLACE/NEW GOLF Product: VOLVO DEALERS RADIO - U08081 30 There's more to life 4/16/10 VANCOUVER BC MORE TO LIFE/SPRING TO LIFE EVENT/1.9% FINANCING Product: VONAGE INTERNET - W02773 30 4/15/10 CANADA STOP PAYING TOO MUCH/UNLIMITED TO EUROPE/FREE SERVICE Product: WALMART TV - TORONTO D00858 30 Spring is green at 4/13/10 ON SPRING IS GREEN/GREEN PRODUCTS/MAN BBQ/TSHIRT/LIGHTS TV - TORONTO D00873 30 Spring is green at 4/16/10 ON COUPLE/GREEN PRODUCTS/CLOTHESLINE/PREGNANT WOMAN Product: WENDY'S RESTAURANTS TV - E06644 30 One value meal coming 4/15/10 PEACHTREE GA MAN ORDERS VALUE MEAL/ITEMS REMOVED/$2.99 VALUE MEALS